Archive for tag: lead aggregators

BestContractors.com Progress Report – Review

24 October, 2009 (12:34) | Google / SEO, Search Engine Marketing | By: admin

Overview & Notes:
Founded  by Mark Henninger / Information Ergonomics, Inc on Jan 24, 2006. Mark had a brilliant idea to connect home owners with pre-screened home improvement contractors / service professionals also known as SPs – sound too familiar?
This marketing approach was very similar to the popular lead aggragator ServiceMagic except for one thing – [...]

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The Future of lead aggregators

23 October, 2009 (11:52) | Uncategorized | By: admin

Companies like ServiceMagic.com are pushing sales harder than ever, and rightfully so. Millions  of people go online and fill out an online form in hopes to be connected with a ‘pre-screened’ home improvement contractor. ServiceMagic.com (SM) takes these service  requests for any number of services including plumbing calls, duct cleaning, home remodels, flooring etc… Once  [...]

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