Murrells Inlet Marketing

Murrells Inlet, SC is widely known as the “Seafood Capital of South Carolina” and is a ‘must-see’ destination for visitors of the top 10 rated destinations in America, Myrtle Beach.

Murrells Inlet host a variety of businesses from fishing charters, seafood markets, restaurants, booze cruises and many more. But, don’t be fooled, while Murrells Inlet is known for it’s amazing seafood and entertainment, the small town of 10,000-ish has a variety of other businesses including professional services, home improvement contractors, auto repair shops, cafes and more!

Yes, Murrells Inlet is small, but it’s not a ‘word of mouth’ town anymore unless you’re planning on targeting a very small audience. If your business caters to tourism then you MUST tap into the Myrtle Beach market. Let’s take fishing charters as an example; while some tourists know about Murrells Inlet, most do not. If someone is visiting Myrtle Beach and looking for a fishing charter they are most likely to visit Google and search for something like “Deep Sea Fishing Myrtle Beach,” or “Myrtle Beach Fishing Charters.” But the fight for the customer doesn’t end there.

80% of potential customers will RESEARCH your business online. The next step is to ensure you have a highly visible and positive reputation online. Having limited online visibility and/or limited reviews indicates a stale, unpopular business therefore a less desirable experience is likely.

Once we get new potential customers to your business, we help elevate the customers journey through rich media distributed through social media and YouTube. This media is optimized so when someone Google’s YOU, the content and the journey is explained.

Finally, the traffic we generate is only good if the prospect contacts you and hires you for your services. The third phase of our digital marketing efforts is referred to as U/X or User Experience Optimization. We constantly tweak your website for site speed, and call-to-action items to ensure hiring or getting more information about your business is simple.

Example JFF (Just for fun) Video

Wicked Inlet Seafood

In this example video we did a super basic, very limited edited video of the customer’s journey to order, and then pick up food from Wicked Inlet Seafood in Murrells Inlet. As a ‘newbie’ to the area, the ‘unknown’ can sometimes turn off potential buyers. This video was created (for free) to show how easy it is to get fresh local seafood from Wicked Inlet Seafood.

Feeling motivated? Here are some of the services we specialize in:

  • Digital Marketing Strategy: Getting customers to your site, managing your reputation, and optimizing to maximize conversions.
    • Search Engine Optimization
    • Google & Facebook Ads
    • YouTube Pre-Roll Ads
    • Sales Funnles
    • Reputation Management / SEO
    • U/X User Experience Optimization

Not sure if our services are right for your business? Give us a call today at 843-279-4558 to learn more.